By
Kavya,
BMM Sem IV
SSJMC, Noida
Introduction
The world moved from socialist economies to becoming a capitalist economy in the 1990s. The world embraced privatization. Therefore, the private sectors underwent huge development, as did the stock markets. The Indian stock market reached new heights in 1992 before being hit by Harshad Mehta scam, which exposed the loopholes of the system. This financial scandal highlighted the importance of regulation and transparency in trading stocks. In the past, however, with advancements in digital platforms and regulatory frameworks, more individuals have taken up stock trading, and it is one area that has shown tremendous growth. Significance of Trade Marketing in Social Media
Trade marketing is very important for the development of any business. It is where private companies reach out to the brands and investors and contributes towards the economic growth of a country. Social media has been very significant in this line of work by making the study of stock market, investment strategy, and financial literacy reach more people.
The stock market is an orderly marketplace between buyers and sellers to trade share options of publicly listed companies. After the Harshad Mehta scam, the Indian authorities introduced stringent regulations and improved operational transparency. Digital trading, with Demat accounts linked to a bank account, has streamlined the process while ensuring better security and oversight.
Social media has further transformed the stock trading sector by providing real-time market updates, financial news, and expert analysis to investors. Online platforms have made it easier for people to access educational resources, learn investment strategies, and make informed financial decisions. Increased awareness has not only increased participation in stock trading but has also contributed to the overall economic growth of the country.
Conclusion
Investing in a stock market can generate immense revenue but at the same time is fraught with many risks. Social media, in recent times, has been an important tool for guiding people about investing in areas such as “where,” “when, and “how to invest.” Through digitalization, a trifle of a swipe on the screen is all that is required to trade in stocks; financial prosperity has thus never been easier.